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When doing Search Marketing, here are some simple, broad-brush principles to keep in mind, and they relate directly to the basic principles of traditional marketing. Keeping these in mind will help you integrate SEO as a core component of your overall marketing strategy, and link it naturally with Read More

I just read the rumour regarding the launch of Google Me. Will it really be bigger than Facebook? How can it take your small business to a whole new level? Read More

If you're in sales, please read this post...Dave Mattson, (who I've met) the president of the Sandler Training franchise, just put out a great list of things that salespeople mustn't do, in times like these. I sat in on a presentation of Dave's, and he's a powerful speaker and presenter... Read More

You’re not looking for a fair fight at the boardroom table. You are looking to stack the deck so heavily in your favor that it’s not a fair contest. Read More

Being self employed comes with many benefits. You can sleep in, work in your pyjamas and go shopping in the middle of the day. You no longer have to report to a boss who doesn't really understand what you do or deal with mindless workplace politics. It all sounds wonderful, but unfortunately the Read More

On the first episode of the RISE Fall Season, 11 experts answers various questions to help you build your business. Read More

Writing a business plan can be a difficult process. Even if you know your product/service suite down cold, understand the strengths/weaknesses of the competition, and have built pro forma financials that are sane ... you still have to write the plan for a particular audience. What does that mean? A Read More

Have you always wanted to franchise your business? Have you been imagining what it would be like to have 100 franchise units of your own concept scattered all over the country, cash registers ringing? Would you like to become a franchisor, and sell your concept to others? Read More

As an entrepreneur, one of the most important things you should focus on is building your credibility. Be it online or offline, having credibility is really very important because it can bring about new business opportunities, new contacts, and it can also affect your overall business experience. Read More

Are you providing a product or a service through your home business? Should you be paid up front, or after you deliver the material? Read More