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Let’s take a look at seven automated email flows that every e-commerce store needs to set up and optimize, to keep audience members engaged and advancing along the sales funnel. Read More

If your company were a person, how would it introduce itself at a party? No matter how many clients you have, how many skus you produce, or how long you've been in business, chances are that last question made you stop and think. It's easy to get caught up in the metrics of business and let your bra Read More

Conversion rates are always a hot topic in the world of marketing. One of the most widely asked questions is ‘what’s a good conversion rate?’ Well, let’s try and answer that question right now. Read More

This is a guest post from Zac Johnson:
Did you know that there are currently over a BILLION active websites on the internet today? They keyword here is ‘active’. That means over a billion websites and blogs are constantly creating content and making it extremely hard for you to stand out from the Read More