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New research has suggested consumers today are more likely to complain than they were five years ago, despite suffering less problems. Read more here. Read More

So many people won't be considered for their dream job because of the way they present themselves online. A quick look at a Facebook profile is all it takes for hiring managers to move on. Taking positive action can prevent this from happening. Read More

I invited Briana Myricks to write this guest post. When I heard her story, I knew that all writers – not just blog writers – will relate to what she experienced. I am curious to hear your comments once you have read her post. Read More

An effective small business marketing strategy to grow your brand is to use the emotional benefits for new product or service ideas. Here are a few tips how to do it. Read More

Instead of just wishing or hoping that your brand will grow it makes sense to ensure you have the correct marketing strategies in place. Here are three factors to consider. Read More

One of the hardest things about content marketing is getting people to understand the importance of investing in original content. While most organisations easily accept the concept behind a content strategy – using your expertise and knowledge to draw people to your business - getting content crea Read More

One of the most effective tactics for social media success is something hammered into your head for as long as you can remember. Find out why being nice might be the best thing you can do. Read More

Everyone knows content is an ideal way to set yourself apart. B2B and small business marketing expert Bambi Gordon argues content marketing is nothing until you have a sound marketing strategy to back it up. Read More

On any given day you will see articles that include the importance of adding value to your customers. This is a sound marketing idea , however it is general in nature and leads to the question: What is the added value you can give your customers that they want? Here is one way to work it out. Read More

Small business is a lifestyle. It’s a gutsy way of living. Let’s stop for a moment and consider what’s involved:

Taking the Leap: Believing in yourself and that you can do it.
Taking the Time: It can be a 24/7 position until it grows into your vision.
Extending the Effort: Building some Read More