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We all face issues when marketing our brands and I have always believed that is part the excitement of being in business. Okay, the real excitement is when you get a solution. Here are 3 steps to help you overcome marketing challenges. Read More

It’s not defying conventional wisdom or taking a new and revolutionary approach. This is a different metaphorical box. It’s the one that others would lock you in. Read More

The negative buzz surrounding LinkedIn's recent IPO shouldn't scare small business owners away from utilizing social media. There is a difference between a social media bubble and the actual communication tools that social media websites provide. Read More

Although not everyone likes to admit it, most of us have at some time watched a soap opera. Whatever you say about them they do have staying power and a loyal following that many brands would envy. Here are 3 marketing lessons. Read More

Women should be respected as well! Generally speaking, men are held in great esteem in all parts of the world, so why shouldn’t women have their share? Soldiers and war heroes are honored and commemorated, explorers are granted immortal fame, martyrs are revered, but how many people look upon women Read More

You may know how to put the train back on the tracks, but unless your client knows what you are doing, you aren’t doing anything. Read More

The crucial element in well-run companies? Leaders who know what they believe in. What differentiates the true winners from the rest of the small business pack? Read More

Do you know how to recognise a SPAM comment on your blog? To avoid unwanted messages, it's essential to become familiar with the changing tactics of the SPAMMER. This post identifies 9 attributes of a SPAM comment. Read More

Every week we're being treated to new stories about how our personal privacy is being eroded in social media channels. Understanding how this happens is key to ensuring your social networking experiences remain positive. Read this post to find out 10 tips to help protect your personal privacy while Read More

Unless you see your business as a hobby you want to see profitable growth each year for your brand or brands. This can be seen as an area of difficulty for a service based business especially if you offer all your services based on your time. Read More