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Why every business should claim Google authorship in order to achieve greater online visibility and greater click through rates for their website. Examples of 6 businesses doing this well. Read More

The most common and fundamental questions that come up whenever I talk about content curation (especially in the context of content marketing) is how “How can you use other people’s content? How does that work with copyright, fair use and more generally ethics?” This is a topic that I have covere Read More

Google is adding Google+ on Blogger blogs. Do you think that this new feature will give other comment services, e.g., Disqus, Livefyre and CommentLuv a fighting match? Read More

Negative comments are bound to happen when small businesses use Social Media. Here's a story of how those negative comments can actually help the Small Business Read More

SEO is constantly evolving but one things seems to remain constant over time - Backlinks! Backlinks are the main backbone of SEO and it has played a major role in the way the relevancy of a content/site is ranked on search engines and as such has been considered very important in SEO. Read More

When you are looking to see how to attract customers to buy think strategically and get creative to stand out from your competitors. Here is one way to attract customers to your business. Read More

A new “cool tool” from Hubspot helps content marketers keep track of where their content is being shared on social media and how often. Read More

In a world where a lot of office-type work can be done from a home office, Yahoo! CEO Marissa Mayer sparked a debate when she decided to require employees to come into the office. Read More

Cybercriminals constantly attack thousands of websites each day. These hacks are often times invisible to users, but can become extremely dangerous to potentially anyone viewing the site including the owner. Hackers can infect sites with harmful code that can do a number of malicious activities lik Read More

Content Marketing World Sydney delivered 3 days of valuable insight from top international content marketers and brands. Speakers were instructed to share as many of their secrets as possible and a whole lot of content marketing genius was spread around Australia. Read More