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I'm sure the title of this post is going to make a few folks upset. Don't worry, the content is going to really make you mad. Not at me, but maybe at yourself, and especially at whoever taught you how to split test. That's because, for most Adwords advertisers, the title of this post is very accurate. Most advertisers are doing split testing Read More

With share-shift marketing, your top-line growth will be faster than with most other sales campaigns, due to the fact that you have an accelerated cycle built into this sales effort. So, go on out there and get a bigger piece of that market share pie, before someone else does and then throws it in your face. Read More

When working on the promotion of your website, one thing you need to consider is that the traffic you receive and your presence on the major search engines is not the whole story! You need to ensure that all that extra traffic is converting to sales for you. There is no benefit to your business if you're not making the sales/generating the busine Read More

When people hear about the prospects of blogging for profit, they get funny ideas about the process. Blogging can add value to a business in countless ways, but it's hardly a one-size-fits-all. Just ask any successful business blogger and they'll tell you how tricky it is navigating the waters of blogging as a promotional tool. For the rest of us, Read More

Ever wanted to start a business, but was told you didn't have enough money? Maybe your ready to take your current business to the next level? These are the commands to starting a business on a budget! Some great tips and advice that every entrepreneur should read! Read More

Story from U.S. News & World Report about how niche social networking sites are becoming an essential survival tool for entrepreneurs. Read More

Advice on how to set up your Wordpress.com blog to ease future migration, and how to migrate once the time comes. Read More

From the page: "Trackur is an online reputation monitoring tool that has been developed for companies and individuals wanting to take a serious look at what is being said about them in the blogosphere. I can also see the possibilities for using this tool for higher end bloggers who want to track what's being written about them and/or their niche Read More

Many X'ers are not thrilled with corporate life. They tend not to trust institutions in general and deeply resent the Boomers' confident assumptions that they will be motivated by the same things that Boomers have long cared about. Many plan to leave corporate life "soon" — to start entrepreneurial ventures or work for smaller companies. W Read More

Dell and the National Federation of Independent Business announced the 10 U.S. finalists for the Fifth Annual Dell/NFIB Small Business Excellence Award. Finalists include Escape Technology, Glance Networks, MedApps, Inc., RNs On-Call, Rugroden Drafting & Design, ServusXchange, TecAccess, TechMD, Transport Designs and Your Beauty Network. Read More