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After careful consideration, I decided to switch to MailChimp email marketing to improve my blogging results. Here is how MailChimp will do that... Read More

Having enough traffic going on to your authority page is like having enough customers coming into your shop. How to generate constant traffic on your site? Only if you apply proper strategy first and then use different tactics the result for traffic generation will be pleasant. Read More

You've heard that making sales is “an art, not a science.” It's a popular cliché, especially when someone's trying to explain a failed decision in retrospect. When someone trots out that line, what they're usually saying is that “it's probably a science, but I haven't figured it out yet.” Read More

Bbig businesses are tying their marketing to this weekend’s Sydney Mardi Gras, but small businesses should look at practical steps to ensure their workplaces embrace sexual and gender diversity. Read More

Here’s a tip that can make a huge difference to your business. And the main reason why is that hardly anybody is doing it. You see, we live in this digital age where emails and text messages on mobile phones, Skype, Facebook, Viber, WhatsApp... Read More

Melinda Rainsberger presented these slides as part of PVD Pecha Kucha. She drew them by hand, using pens and markers. No Melindas were harmed in the making of this presentation. Read More

How to Automate Your Appointment Scheduling…for FREE! - A lot of the marketing strategies I know and use, feel like common knowledge to me. This thought doesn’t cross my mind as often as it probably shoul... Read More

The ROI of social media exists. But it works differently from old-fashioned ROI because it is multi-layered and does not always translate into immediate revenue.

For ROI to impact your business, though, you need to create and stick to a solid, laser-focused strategy, spend time building relation Read More

A contract dispute, a lawsuit from a customer, an employee filing an ADA complaint — these are a few of the legal issues you could face as a small business owner. Then there are the more routine matters, like forming a new LLC or putting together a commercial lease. One way or another there will be Read More

"You may have written a business plan, done your market research, and discovered everything you need to know to start your business, but without some cash in the bank, getting up and running can be a real challenge."
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