BizSugar.com › User › hathway › Voted

In this day and age, there is no excuse for businesses and organizations to not have a Facebook page. As fervent supporters of the digital realm, we know that social media should be incorporated into every marketing strategy. Thus, we have developed a cheat sheet for Facebook brand page newbies. F Read More

After much speculation and anticipation, Facebook finally allowed brand pages to preview what their Timelines would look like on March 1st. Some brands implemented Timeline as soon as an hour after it was released. On the other hand, some brands have taken time to understand the new Facebook desig Read More

At HATHWAY, it’s no secret that we are mildly obsessed with infographics. We could spend hours scanning the web looking for the best infographics. In fact, I even had to exercise some self-control when researching for this blog. Read More

In 2011, brands quickly learned how social media was revolutionizing business. Social media sites now provide an outlet for consumers to share their opinions about a particular brand. Whether a comment is made on a review site, recommendation page or the brand’s own Facebook page, social media has Read More

This year’s Super Bowl was a battle to remember, both on and off the field. Not only did the television event feature a match off between the New England Patriots and the New York Giants, but it also spurred a battle between advertisers hoping to score big. Read More

By now if you don’t know who Steve Jobs is, you clearly haven’t been paying attention. Don’t dismay, however, I am here to guide you out of the cave you’ve been living in and into the light! Read More

In Allstate’s latest advertising campaign – staring the character of “Mayhem”, portrayed by the always-hilarious Dean Winters – we have seen a kind of trend forming. Lately, many advertisements and marketing ideas don’t seem to really focus all that much on their product, but rather on connecting w Read More

While Facebook and Google Plus social continue to push new features live, battling themselves over who can dominate the market, Twitter remains the most powerful driver of traffic to my site. Read More

There are a ton of SEO content myths floating around out there. If you're putting stock in any of these 5 statements, your website and your profits are suffering! Read More

Confession time - do you ever feel that all your internet marketing efforts are getting your small business nowhere fast? Well, you're definitely not alone! This post shares personal experiences, inspiration and insights into what's going on to help keep you motivated. Read More