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I now live by the rule of “Goo-diligence.” Whenever have a new idea or am asked for feedback on someone else’s, I won’t move forward without a quick search on Google. I hate to say it, but many of my “great ideas” have stopped before they ever started because of things I’ve found in less than five Read More

With the holiday shopping season passed, many small business owners are turning their thoughts to strategies for growing sales in 2015. With that in mind, here are five marketing ideas that are near-guaranteed to get more business through your door. Read More

Do you want to improve social media productivity? Are you interested in finding ways to energize your marketing?

Daily activities separate successful social media marketers from their peers. Learn six social media habits to improve your marketing. Read More

For customers, text messages like this are annoying. For business owners, incorrect SMS marketing practices (like the one’s noted above) are probably doing your business more harm than good. Read More

We all have customers who’ve become “un-loyal” for one reason or another. Perhaps they used to subscribe to your service but have let their subscription lapse in recent months. Maybe they made several purchases from your website in the past but now need to be reminded about how great your products Read More

I work on hundreds of kiosk designs and marketing materials for businesses. Whether they are large scale corporations or small businesses taking off, I think that all businesses should be actively concerned about their branding and what they convey with that branding.
Something as simple as the co Read More

Just last week, I had the opportunity to have a heart to heart with a business owner about building and maintaining relationships with her customers. She was in a bit of an unusual bind: her business had too much business.
What I mean by that is she wasn’t able to recognize and personally know al Read More

Grace Choi, a Harvard business graduate, is hoping to revolutionize the makeup industry with her new product: a 3D printer that can turn any photo into wearable makeup. Read More

Your business doesn't have to be disruptive to benefit from the application of some successful start-up practices. All you need is an open mind and the desire to create a more effective and communicative business environment. Read More

Text message marketing can be a great way to reach out to your customers. But you shouldn’t just send out any old text and expect to see results. To assist those new to the world of SMS marketing, SlickText put together an infographic with some suggestions. Read More