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You can have an amazing product, a laser-sharp presentation and the audience walks away pissed off instead of pleased. It happens more then we realize. Here are some of the most common errors you could be making – and important tips on how to turn things around. Read More

While businesses should also focus on attracting new customers, through segmenting their marketing efforts they can also strive to boost sales to their current clientele. Read More

Did you know that Twitter's logo was actually bought from iStockPhoto for $15? More fun facts about logo and its impact on your buying decision inside. Read More

As a business owner or manager, your employees are under your leadership and are your responsibility. While many businesses will conduct different trainings throughout the year to teach different parts of the systems or update everyone on new health insurance benefits, there are other beneficial th Read More

A sum-up to get you Linked (back) In, covering the latest updates like sponsored posts, publishing posts, managing your newsfeed, disappearing email notifications and more!
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Think you’re off the social media hook just because you do business in the physical world and not the online one? Think again. When integrated with your other on- and off-line marketing efforts, social channels can be a hugely effective brand promotion tool that can generate real foot traffic for y Read More

While marketing automation has the potential to produce big results (a recent survey reported that some companies are seeing a more-than-150% increase in revenue since implementation), the initial investment is costly both in terms of direct expenses and employee time. You need to be sure that the Read More

You may have heard that you can’t compete with those huge, multinational enterprises online. You may have been told that they can throw so much money at their marketing campaign that there is simply no way you could ever break into the market when these big companies are already dominating every as Read More

“Quit your job” isn’t advice you hear very often; however, it just may be some of the greatest advice you will ever receive. Read More

Google Drive is a cloud-based file storage service that allows you to create and manage all of your work from anywhere: a computer, tablet or smartphone. Now Google now wants to offer businesses even more storage than the 15GB of free space on Google Drive offered to all users. At the Google I/O co Read More