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As the business world encounters technology, the barriers keeping many entrepreneurs out are slowly disappearing. Previously, you needed a huge investment of cash, good connections, a 50-page business plan, and a prayer. Now you just need a laptop and seven days. Actually, with 48 Hour Start-up: Fr Read More

If you are branding or rebranding your company, then you can use the following tips to better connect with your target customer. Read More

Maintaining, improving, and keeping track of your website’s organic traffic are vital tasks for us modern day marketers. After all, organic search results are still the No.1 place consumers head when researching a purchase. And, according to Search Engine Land, organic sources are still more effect Read More

Based on my own experience as a startup investor, and feedback from like-minded friends, we all get pitches for at least ten startup ideas for every one new business plan. New business founders need to remember that investors fund business implementations, not ideas. In fact, investors will tell yo Read More

Follow these steps to track your workflow and identify where you’re wasting time, what you can do about it, and how to improve your productivity. Read More

When it comes to getting noticed, becoming the subject of buzz and drawing attention, can there be a better avenue today other than social media? Anybody would nod in agreement concerning the potential of social platforms for creating traction for s business. But while it is free and open for every Read More

Some days it's a challenge to keep up with all the latest Instagram changes, but here's an update that your marketing team may be particularly interested in, especially if you've been thinking about using time-sensitive or "ephemeral" apps like Snapchat to reach the younger buyers, but really don't Read More

When your business is in trouble, it's understandable that you'd do just about anything to save it. However, as things improve, you could be doing your business a disservice by not refinancing your high-interest debt and replacing it with a more reasonably-priced source of capital. That's why small Read More

Are you wondering how to use images and short video to enhance your customers’ experience?

Have you considered creating a brand profile on Instagram to make your brand visible to a new market? Read More

This year, National Small Business Week takes place from April 30 through May 6. And there are tons of different events, contests and other celebrations scheduled throughout the week. Read More