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Show your business cares about the environment by focusing on green product advantages and eco-friendly business practices in your marketing messages and strategies --

Whether you are running a business entirely focused on green products or services, or you are simply looking to connect with con Read More

Papa Murphy's has been highly-ranked on the Entrepreneur and Forbes Franchise Lists for a few years now, but now they are also in the top 10 best business models. This is great because it solidifies the smarts behind the outfit of the pizza franchisor. The take-n-bake pizza franchise does well beca Read More

There's a simple reason why you aren't always following-through with what needs to get done each day. And, it's not because you're unorganized, lazy, or a bad person ... Read More

We list 5 reasons that baby boomers can buy a franchise for a future career. Retirement is not an option when baby boomers can still contribute and be significant. Read More

PR Verdict: “C” for style and content. Good intentions no doubt, but the urgency of the issue and the demand for immediate action needed stronger reinforcement. Read More

Optimize your experience at Blogworld New York and other conferences by utilizing this survival guide with tips, supplies and strategies. Includes what to do before, during and after Blog World as well as the resources that are available. Read More

Marketers can immediately increase their campaign success by using metrics and a payment model that is closer toward the end of the sales funnel. A “sale” is more valuable than a “prospect”. A “prospect” is more valuable than an “viewer”. In direct and online marketing, if a campaign is very target Read More

Learn three tips that can help you run your business with the same precision and pride as a winning NASCAR team. Read More

Collect Social Media Connections in your store with an iPad. Get Facebook Likes, add Twitter Followers, and collect customer email addresses in your store with iPad. Read More

Now that most colleges have sent out their acceptance and rejection letters, and prospective students are busy deciding where to go, I can't help but wonder how many students these days will see a real return on their investment. Read More