BizSugar.com › User › iContactMarketing › Voted

Inactivity is not necessarily a death sentence in email marketing. With these seven strategies, you can launch a successful win-back campaign to re-engage a significant percentage of dormant subscribers. Just remember that you and the subscriber had that spark at one point, and now it’s only a matt Read More

The 12 words to eliminate from your marketing campaigns have now infiltrated every agency and in-house team meeting across the country. Here’s why these words should drift off into a quiet retirement in 2015. Read More

If you want to have a successful email marketing campaign, you need to have a strategy. That is exactly what you receive as a Premier client with iContact. We have expert Strategic Advisors that will work hand-in-hand with you to ensure that you have the best email campaigns possible. Read More

One of the biggest challenges any online marketer faces is attracting people to their website when there are so many other distractions out there. So what is the best way to get people to stop what they are doing and get them to click on your ecommerce site and, perhaps even more important, stay th Read More

When you first roll out a new marketing campaign, it’s easy to feel like the excitement and momentum will continue forever. Unfortunately, you can’t hunker down with a single campaign for the long haul. Eventually, even the best campaigns lose steam and need an overhaul. Read More

Join iContact and email marketing expert, John Hayes, for a webinar on January 29th from 1pm-2pm EST. Learn why email marketing will thrive in 2015 and well into the future. Read More

The best marketing will help your customers solve problems. Don’t wait for them to work these problems out by themselves. If you are struggling to sell certain items, perhaps you could inject a little more usefulness into your campaigns. Read More

A/B testing allows companies to test their email marketing messages in real-time, seeing which elements work and which are unsuccessful. That makes it one of the most valuable ways businesses can improve their email promotional efforts. Here are seven reasons why you need to start A/B testing today Read More