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Succeeding means knowing when you need to apply the science of sales, and knowing when you need to exercise the art. Read More

Marketing globally? Content localization is not only about translating what you already have into another language. You need new stuff, too. Relevant, interesting, accurate, targeted localized content. Need ideas? Here are 8 ways to create customized content using local resources. Read More

By now you’ve heard all about Google’s newest search phenomena, Google Instant. The big question is how this change will impact your own SEO strategy. Sure, when the news first broke, there were the classic “SEO is Dead” blog posts and articles. But now that the dust has settled, the picture begins Read More

Learn the important of having a creation story when building your brand. An interesting creation story is one of the most important building blocks of a strong brand. Read More

The first post (about taking a job for zero dollars) in a new series on David Garland's adventures in business and entrepreneurship. Read More

In Canada, as in the United States, the recovery has hit a menacing roadblock – rising consumer debt. As Canadian consumers begin to worry about their debt levels, spending is dropping off — and that is holding back the economic recovery. Entrepreneurs beware. Read More

In sales, as in all things worth doing, finishing and follow through are key. Once you execute, you need to review, assess and make adjustments so you can continue to evolve with market and continue to be successful. Read More

America is being held back by RED TAPE, not creators or innovators!! We have LOTS of those! Too bad the best of the creators and inventors work for major corporations! Why? Has anyone bothered to ask… Why the hell is it so complicated for a low level employee to get an idea across in a major organi Read More

Currently, people are making public (checking in) their location in social networking sites. It means that you, as a manager or business owner have a phenomenal chance to see who are those people that visited your Place, keep in touch with them and also, by having your company registed in these sit Read More

Personal branding for entrepreneurs in many cases is a massive paradox. One one hand, in the authentic, transparent business world we are living in right now, Read More