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No company or entrepreneur gets it right every time. As an angel investor, I have found that people claiming a perfect record are either lying to themselves, or they are not taking enough risk to enable a big payback. In the long run, your ability to thrive in business today is more about how you p Read More

Duplicate content issues can be a nuisance and a problem for websites, find out how to identify, fix & prevent duplicate content issues.

If you’re the owner of a mom-and-pop business, you most likely focus your company’s online presence on your website and a few social media pages. But as the ch Read More

How Well Do You Know Social Commerce? Get to know the components of social commerce for your business. Our infographic will provide you with insights about this new trend. Read More

Here’s the truth about content marketing – it works best when you’re able to challenge your reader. If you’re not doing enough challenging and instead, doing more massaging of your buyer’s ego, you’re hurting your sales. You’re missing an opportunity to connect and engage. You’re not making anyone’ Read More

As always, I find inspiration for my business articles in the things I experience personally. Let’s start this article off with a little TMI: I am divorced and dating at 40. It’s an interesting world, and I’m learning a lot (though I have to say, it’s not for the faint of heart!). It occurred to me Read More

Failure rate for small business is much higher, especially in first few years. What steps you can take to save the business that is failing. Read More

Ask any small business what’s important for growth, and they’re likely to tell you it’s connecting with customers. That’s why, at last fall’s Dreamforce, we launched Sales Cloud Essentials, an easy-to-use, intelligent sales app for small business teams, built on the world’s #1 CRM platform. Salesfo Read More

More than 1 in 5 small business owners think that the hardest part about marketing their business is finding time and resources to do so. With smaller budgets and fewer staff than large companies, small businesses find themselves in the unique position of needing to find and cultivate leads in addi Read More

Digital marketing is ever-evolving with the rise of social media and smartphone technology. Knowing some of the most popular digital marketing trends for 2018 is a great way to plan your own campaign strategies that are much more likely to resonate with any audience or demographic you are targeting Read More

Psychology is everything in business.

To attract new customers, keep your current advocates magnetized and simply sell more, you must tap into their minds; communicating on both a conscious and subconscious level.

Color plays a significant role in emotion and behavior.

Discover these cleve Read More