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Do you sometimes feel as though, in the past, marketing was based more on intuition? It seems like it must have been forever ago but it actually never happened.
Marketing has always relied on data. And recently that relationship has only grown stronger. Read More

Cyber-attack – the event and its consequences are not new to online merchants. Most of those who promise secured transactions to customers have had an experience of customers complaining about faulty transactions and other security breaches. Read More

Planning to create a website for your business? That’s one of the best ways through which you can reach out to your potential customers. And when they reach your website, it’s on you to grab their attention and keep them on your website for a longer time. Read More

“Content marketing dominates SEO… content marketers have killed SEOs… content marketing takes over the SEO jobs.” If you come across these headlines recently, you should know that the surge actually started way back in between 2011 and 2012. However, the repercussions are still on. Read More

Social media is everywhere these days. And among the large number of social platforms that are all in a fierce competition to share traffic, Facebook surely rules the roost. Read More

You need money to buy anything, but not necessarily everything.

Again, if you think that only money can make you more money, that is not what I believe firmly. To me, and most of the startups as well, I think it is just the path you choose to make money that matters. Read More

Marketing itself is a dynamic and decentralized domain that horizons beyond data, logic, and calculations. Marketing through online media is even more versatile and requires lots of reading, understanding and continuous expedition. Read More

Social media has been everywhere these days. And it is affecting almost every walk of life.
It is often noticed that social media has its impact on the offline world as well. So, it is quite obvious that the world of the Internet would be impacted the most by social media platforms. Read More

Planning to launch a company? This can surely be a great idea. But to start with, you need to take care a lot of things. Read More

Videos are rapidly becoming an integral part of the online marketing strategies of influential and innovative companies. They have taken center stage for businesses when it comes to communicating important concepts to their target audiences. Read More