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Brand-Blog Collaborations: how and why you used tap into the blogging community for your future marketing campaigns Read More

Customers today have many options and places to buy products and services. Technology interfaces such as call centers and automated responses are only a way to supplement and amplify what should be the heart of your effort: a relentless, person-to-person focus on the customer’s objectives and chall Read More

Business analysts and advisers often tell newly-minted entrepreneurs that when it comes time to find funding, focus on asking friends, family, and fools. The reasoning behind this wise counsel is that, if things go south with your new business, you won't be on the hook for a huge loan taken from an Read More

Deborah Sweeney – Three tips to help you enjoy your summer, and get the work done too - How to head off summer distractions Read More

After a long time of only allowing advertising partners to access its Analytics, Twitter has now opened its Analytics feature to all Twitter users. ... Read More

For most of the risks that you face in running a small business, there tends to be a corresponding payoff that goes hand in hand with it. Business insurance will deal with some risks that can damage your company and work on ways to mitigate them, but there are more general risks that a business fac Read More

Influencey, schminfluency. Until people know you, you can call it anything and it's nothing. Influency is where you influence those who will buy your services. Read More

Getting your content in front of your audience is one of the most challenging aspects of content marketing. You’ve got to know who your audience is, where they’re hanging out, and how to intrigue them—not to mention, how they prefer to consume content. How do you do all that? Ken Lyons takes a look Read More

Being a hands-on manager doesn’t mean you act as an omnipresent creature peering over the shoulders of every employee. It means the opposite, actually. Yaniv Masjedi shares two ways to become a more present and empowering manager for your employees. Read More

Build your Brain to Lead - Learn how to build your brain to last for the long haul. Especially necessary for those of us wearing multiple hats, doing more with less and growing our small business. Read More