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There are countless tools involved in maintaining a blog. And it pains us to say that those tools are quite pricey. Unless you were born with a silver spoon in your mouth, you need to have a frugal plan with you.

So what can we do to run a blog on a budget? In this article you'll discover a bunc Read More

Are retail brands ready for the social media holiday rush?

Will they keep pace with their customers’ expectations and respond on social quickly?

The stakes are higher than ever for retailers this holiday season, with the National Retail Federation estimating that holiday sales will increase t Read More

So little time, so much to learn... but worry not! If you need to prepare yourself for an exam or need to learn something new for your daily tasks at work, taking a look at this #infographic is a great idea. It will help you smarten up on a particular topic in a short time, by only taking into acco Read More

If you want to do well on social media, it will require a colossal amount of time, a lot of patience and a treasure of knowledge. If you're able to master these three characteristics, there's no reason you can't separate yourself from the rookie social media marketers.

To make sure you're using Read More

Though it is the oldest forms of marketing, email marketing can never go outdated. It reaches a large number of readers and if it strikes the right cord, brings a tremendous value from click-through rates.

So, what is it that has made only a few to succeed in email marketing and others to fail? Read More

Today the most important job for any marketer is to gain the reputation of a genuine and honest market and business person. In this era, it is considered smart and wise, to be honest with your marketing strategies and efforts. The audience is now clever and it is just a matter of seconds today to i Read More

Since it hardly costs any money to create simple content online there are many people doing it; some professional and some mediocre. Professional content creators are traditionally very good at promoting their content, they learn with experience and refine their strategy by removing the dead weight Read More

Due to a lack of encryption regulations, many apps leave your messages unprotected, which can be a serious problem if you’re using them for any professional communication – or just don’t want anyone peeking at your private chats. Luckily, iMessage isn’t your only option for safe communication.

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In the hierarchy of a social media marketing team, the role of a Community Manager is impeccable in spreading awareness of the business. Many businesses usually think that there is no difference between a Community Manager and a Social Media Manager. I feel sorry for this misperception. And here in Read More

Whichever, marketing automation tools or platforms that you choose to use, the following key marketing automation workflows should be features that are integral to the system. Read More