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If you offer benefits to employees at your small business, you should be pretty proud of yourself. Benefits aren’t cheap, and they’re a great way to attract and retain satisfied employees. But a new survey from insurance provider Aflac shows that business owners aren’t necessarily getting all the b Read More

Having trouble at work or in your personal life?

Thinking of sharing, confiding or seeking help? Now that would be the worst thing to do! Read More

In last month's post, I discussed the thought process of B2C (Business to Consumer) customers. Today, we're going to look at how B2B (Business to Consumer) customers think. Read More

An effective small business marketing strategy to grow your brand is to use the emotional benefits for new product or service ideas. Here are a few tips how to do it. Read More

But the final measurement isn’t taken until the end of the game. Why then so much focus on the scoreboard? Instead, you should be focused on playing the game well. Read More

Google Plus is being set to rise as the next competitor to social media giants like Facebook and MySpace, but what about the Google +1 button? Are people paying attention to it, and will Google want to continue its use in the future? Read More

Social media has forever changed the way businesses interact with their consumers. Social networks allow customers to express their opinions about a product or service in real time and broadcast it to their online network. Tweets and posts are shared around the world in a matter of seconds, putting Read More

Would you like to earn some extra money? Are you thinking about starting a business? Check out this Side Business series. It will help you go from zero to full-time. Read More

When it is all said and done, the only thing that really matters are the people in your life, your relationships. It’s the “who” that matters most. Read More

This article gives you 6 great ways to create compelling calls to action for your website to help you increase conversions. Read More