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The knee-jerk response of any self-respecting sales rep or manager is an indignant, “Of course I’m a change agent!” But, as anyone with a complex sell cycle knows, the biggest competitor is “do nothing,” and the underlying reason is the no-guts, change-resistant customer. If a sales rep is a change agent and therefore an agent of change, how can this be so Read More

Hi, folks. Put this together as kind of a more in depth exploration of how you go about creating real community on BizSugar or any other social media site you might participate in whether large or small. Thankfully, there are many others among our regular users here at BizSugar who are equally adept at building community through social media so I thought it would be great if everyone could pitch in with some suggestions as I'm sure there are things that could be added here. Besides, getting others' input is what social media is all about, right? Thanks, in advance, for your contributions! You can comment here or on the blog post by following the link. Read More

Pizza Hut employs 3,000 disabled workers and reports turnover is less than 1/5th of other groups!

Marriott Corp. offers an internship for disabled high school students.

Half of the employees at Carolina Fine Snacks are disabled!

Disabled workers are GREAT employees Read More

Is everything all shipshape with your current customers? If you are like most of us there are usually a few things that need tidying up. It is easy to get hooked on “get more customers” to make your business succeed. However this is a common trap when marketing your products and services. here are 4 tips to get your house in order Read More

Web content writers are always in high demand and play a very important role in online marketing. There is no dearth of jobs for online writers and projects in shape of article writing, blog writing, web content writing, newsletter writing often keep them busy. If you are new to freelance writing profession and want to get repeat businesses from your clients, avoid making some common mistakes Read More

As a writer, I struggle with making my content appealing to the reader. I've found out that's only part of the battle. Your documents have to "look" appealing, too. Here's how one company created an email banner that could be customized to make their content tie together and make it more likely to be read Read More

I've posted a list from foxnews.com before. Now it's MY list of the worst vintage ads with commentary!

KGB spies drinking beer. Kids and cocaine. Kids and guns! Carpooling with Hitler. And more Read More

As a service provider, asking something of your customers is always risky business. When your marketing communications don't reflect an organizational strategy, you risk alienating the very people you're trying to serve Read More

Sellers need to play with the same passion athletes do in sudden death situations. The passion drive attitude, behaviour and results Read More

Q2 2010 is over. Now it’s time to begin working on building a great Q3 2010. Follow this thirteen-week plan to build your sales skills and attributes, and win your dream clients Read More