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A good partner relationship management (PRM) system is a cloud-based software package that enables a vendor to communicate with and manage channel partners. Read More

Just when you think your customers are ready for a meaningful relationship, they are speed dating other companies like crazy. Making real, lasting relationships with Customer 2.0 means updating your sales playbook in the following areas. Read More

There is a process for marketing of brands, which has been around for hundreds of years. But not a system or production line, that suits every single brand or type of business. So, forget wasting time on learning someone else’s system. Instead, gain knowledge of possible tactics including the good, Read More

You can do it. You don't have to be buttoned so tight. You can be creative when you call or visit franchisees. And, you can come up with ways to ask the questions. So, you can get real answers. Check this one out. You'll love it! Read More

If you use Scribd, SoundCloud, Storify, or Twitter, you probably know that the services offer embed codes that automatically detect the size of a visitor's screen. Unfortunately, things are different when it comes to YouTube, Vimeo, Dailymotion, Google Maps, Instagram, or Vine. Read More

Franchisors often offer a “negative disclosure” in this section which means that no financial projections or representations regarding future or past financial performance are provided. Check out why in this post from Franchise Direct. Read More

StudioPress has developed tons of child themes which can work for just about any blog design. Genesis comes with excellent customer support and loads of extra plugins that you can install to quickly adjust your custom hooks on your website or blog. Nearly 90,000 websites use this framework. Read More

Social Media marketing is evolving as the most important marketing strategy for small and medium size business. If you ignore Social Media Marketing for your new venture Read More

The Importance of People, and the necessary elements to create an engaged culture at work and an Integrated Human Resource Strategy. Read More

A few weeks ago I was pulling monthly SEO reports for a client, all of which includes organic traffic reports, social referral reports and a look at how content on their blog is doing, among other things. Read More