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Today, many companies are limited in what can be allocated to marketing budgets; therefore, salespeople must generate sales leads. This article considers the affect the social network website, LinkedIn is having on sales lead generation, outlining how salespeople are using it to add new opportunities to prospect lists and to plan approaching prospects, to avoid the dreaded cold call and potential rejection. Read More

The examples used throughout this series of “Selling With Finance” posts show a five year time horizon. Does anyone actually think a financial projection stretching out that far could possibly be accurate? Frankly, even financial professionals find making accurate one-year forecasts to be a challenge. As sales reps, therefore, we need to be careful about implications regarding precision. Read More

If you are looking to boost what you put into your employer's retirement account (or your self-employed retirement account), there are ways you can increase your contributions. Here are ways to "find" extra money for your retirement account Read More

I know that most people cannot afford money to buy thousands of e-books online but we bloggers can still share with others some useful tips that can help many to grow and there are thousands of e-books that will allow you to increase your knowledge. Even better, these e-books are free and I am sharing it with you for free too.

These are the top 60 e-books lists that some of you might find useful Read More

Thinking of investing in social media but struggling to know where to start? According to a recent survey, 46% of small business owners said they wish they knew more about social media. And, while coming up with a social media strategy is one thing, it also helps to have a basic understanding of what each of the major social media sites can and can’t do for your small business and its customers. Here’s a quick 101 on how to best leverage the top three social networking sites – Twitter, Facebook, and LinkedIn Read More

Pricing your product or service is an extremely essential issue that every single business owner and sole trader must address. Get it right and you should find yourself dealing with happy customers.. Read More

A great post on writing strong blog posts and some tips on how to do just that. Read this the other day and thought I'd share - some excellent pointers Read More

Promotions have been used offline for years as a marketing tactic and increasingly you are now seeing them appear as online tactics.
There are many types of promotions you can implement, so here are a few of the common ones Read More

What is the main purpose you blog? Perhaps it is to make money. Or it might be to spread information. It might be to change people’s minds or just to rant. Or it could be to have fun. Even though your blog is serious business, it's time to put the fun back into blogging. Put on your smiles and follow these tips to being a more fun-loving blogger Read More

University of Pennsylvania researchers confirm what many online (and offline) marketers know we need to do, but find so difficult to accomplish. Essentially, to get people to engage with and recommend our content, the content has to go beyond the mundane and capture imagination and awe Read More