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Got Subscribers? The Founder Of A Smart Bear Jason Cohen Dishes Subscription Secrets. Interview with Jason Cohen on building a better blog Read More

The old way of conducting a focus group is such a hassle; finding the right people, where to host the group, finding that someone to moderate the group, deciding whether to get help from a marketing research company and the list can go on. Do we really still need to go through all the extra headaches of the traditional focus group? Not with the way the online world is now and the advancements in technology. Read More

It happened at a company that I previously worked at. A customer had a bad experience with a coworker and wrote a blog post about what happened. That blog post ended up on the front page of the Google results for a search for that company's name. After that happened, other customers who had bad experiences left comments on the blog post, adding more content about the company and solidifying it's standing on the first page of Google. It cost the company (and still costs them) a lot of customers, as well as good employees who see that post and decide they don't want to work there Read More

Yahoo Answers is commonly referenced as a top social media site for small business owners. Its strength comes from its ability to help SMBs establish authorit Read More

Entrepreneurship is far from an exact science. It probably is the furthest thing from it. Don’t believe it? Just ask any entrepreneur! There is one term in the scientific world that may describe us though, an AMOEBA…single cell (entrepreneurs are usually a one man army starting out) and they have to constantly try to change and duplicate themselves to survive as do entrepreneurs. The commonality of change is a dish served daily to amoebas and entrepreneurs. The last thing entrepreneurs should be resistant to is change. With that being said here are 5 mistakes entrepreneurs should avoid making. Read More

Your credit score is about more than getting a good interest rate. It also affects your insurance premiums, and can even affect job offers. Make sure that your credit score is what it should be Read More

How many leads do you generate every month with social media? If you’re not getting enough leads, today is your lucky day. After reading this article, you'll have 10 ideas .. Read More

There is a lot written about targeting customers who have a need. That is correct, however when marketing your products or services this can lead you in the wrong direction. You need to work out the difference between those customers having a need and those that actually have a desire to take action Read More

Mr. Customer, the net present value of the investment I’m suggesting is $377,000.

That’s the translation of “Many companies like yours have found tremendous value is this service of ours” into the Universal Language of Business. Just a tad more compelling, wouldn’t you agree Read More

As workers, are there benefits to procrastination? Can something good come from putting things off?

There is a certain personality type that WAITS for inspiration to strike and THRIVES under pressure! Are you one Read More