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You can never have enough time to talk about how to leverage the Internet to engage a local audience by utilizing local marketing strategies. UnderstandingMarketing.com can't underscore enough the importance of having a strong local search marketing and local online marketing strategy. Here are several tips to help any small business with their lo Read More

CIT Group, No. 1 originator of Small Business Administration-backed franchise loans, could be going bust. News is out that they've hired a bankruptcy firm and there is a possibility that CIT's situation could set the stage for further curtailing of small business lending. How does CIT affect the lending climate?... Read More

Why does your small business need a blog and what is a blog anyway? How will blogging increase my business? How do search engines react to blogs? All of these questions and more are answered in this informative article. Read More

EBay's Seller's Challenge contest lets EBay entrepreneurs vie for the chance to win $25,000 in cash. Sellers have to submit business plans and one-minute videos to become eligible. The winners in four categories are chosen by public votes on their submissions. Find out how several EBay sellers are dealing with drops in sales and what they're do Read More

I love Skype, as do many others. It saves me money, but just as importantly, it saves me time. This review gives the reasons why you should consider it. Read More

If you invest in a franchise, you will get lots of great things... Read More

7 Uncommon Traits of Successful Entrepreneurs Read More

Twitter is being hailed as one of the best marketing opportunities to to arise over the last five years. As a marketing tool for small businesses it can really level the playing field. Unfortunately, like everything else on the internet, Twitter has become the victim of hacker attacks and the implications for reputation management are huge. Read More

Many small businesses are getting their feet wet using this new marketing tool; but others are still not educated about the benefits to their business. There are seven major benefits to small businesses who market to customers through their cell phones. Read More

You have a presentation that just rocks! You have given this presentation, training, and/or workshop to people in your local area and the response was phenomenal—..so why not bring it to a wider audience? These 5 tools will help you bring your presentations into the digital age and to a global audience. Read More