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Slate's BizBox examines the debate over the Employee Free Choice Act--a.k.a. card check--and questions whether this is something small businesses really should care all that much about. Read More

Bootstrapping may become the predominant financing strategy for most startups until the US economy recovers. This article provides a whole new perspective on Bootstrapping and how it should be used. Learn how to Bootstrap to success! Read More

Information for the small business owner looking for help getting product ideas on the shelf in the retail market Read More

Information for the small business owner looking for help getting product ideas on the shelf in the retail market Read More

Information for the small business owner looking for help getting product ideas on the shelf in the retail market Read More

There are some really great nuggets in the paper about inbound marketing and how it specifically effects b2b companies. Below are the headings from the paper and quotes directly from each section: Read More

Here are 4 ways to attract FREE traffic to your site using blogs and 4 reasons why you NEED to start blogging. Read More

Results from a survey about marketing budgets are far from pretty, but the conclusions drawn by Church of the Customer blogger Ben McConnell are downright beautiful. Numbers aside, the latest findings from the Association of National Advertisers (ANA), which surveyed its members, include the words "reducing," "eliminating," and "delaying Read More

As marketers look for ways to optimize lead generation, they are recognizing the value of using educational content and thought leadership to help attract more customers. So what is a thought leader? First of all, thought leaders don't really refer to themselves as thought leaders. Thought leadership is an outside assessment based on what Read More

Online consumers overall say they are most likely to pay attention to internet ads in the early evening and onward into the night, though specific time preferences vary by age group, according to a survey by Lightspeed Research and the Internet Advertising Bureau (IAB). The research, conducted among online UK consumers, shows that while the ea Read More