Jnelson voted on the following stories on BizSugar

Top 10 SEO Trends & Tips

Avatar Posted by suzyQ under Online Marketing
From http://www.wdfm.com 6203 days ago
Made Hot by: on November 25, 2007 7:43 pm
A great summary of the latest in search engine optimization. For example, find out what Google thinks your website is about by using the Keyword Tool. Plus, it's not directly stated, but if you've got a web videos, host them on YouTube rather than use your own bandwidth. It's more likely you'll show up on the top of Google SERPs. Read More

Manage Your Energy, Not Your Time

Avatar Posted by alphalife under Self-Development
From http://www.bnet.com 6203 days ago
Made Hot by: on November 24, 2007 12:24 am
Organizations are demanding ever-higher performance from their workforces. People are trying to comply, but the usual method--putting in longer hours--has backfired. They're getting exhausted, disengaged, and sick. And they're defecting to healthier job environments. Longer days at the office don't work because time is a limited resource. But p Read More

It's Not the Media That Matter, but the Modes

Avatar Posted by ArmadaIG under Advertising
From http://bosacksarchive.blogspot.com 6206 days ago
Made Hot by: on November 21, 2007 3:31 am
Consumers don't think in terms of media when they're actually experiencing it. They think in terms of what they want to do and what they want to get out of their media experience. If they're craving entertainment, they want to be entertained. If they're seeking knowledge, they want information. If they feel like sharing, discovering or express Read More

Report gives marketers valuable insights into email marketing

Avatar Posted by JohnH under Online Marketing
From http://www.bizreport.com 6217 days ago
Made Hot by: on November 7, 2007 6:53 am
MailerMailer.com's latest Email Marketing Metrics Report looks at how subject lines and personalization affect open and click-through rates. In particular, the report found that subject lines containing 35 characters or less are 28 percent more likely to be opened. Read More

A Better Way to Talk With Unhappy Customers

Avatar Posted by Becky under Customer Service
From http://www.businessknowhow.com 6217 days ago
Made Hot by: on November 7, 2007 6:51 am
No matter how much customer care training we conduct, some customers will dislike our service. They may become so irate that they confront us face-to-face, venting their frustrations--at times rather loudly and accusingly.

How are we likely to respond? By habit, we become defensive. We talk plenty. We contradict them, and tension rises. Far fro Read More

Mobile Ads Marked by Promise, Problems

Avatar Posted by jnelson under Advertising
From http://www.emarketer.com 6224 days ago
Made Hot by: on October 31, 2007 3:34 pm
The audience for mobile Web-based campaigns is growing, and more marketers are experimenting with the medium. But many brand managers are hesitant to commit big budgets. Mobile marketing spending has been on the cusp of a major breakthrough for years. But roadblocks persist.
A Nielsen study cited in Advertising Age found that only 10% of mobile Read More

Cumulative Media Drive Purchase Intent

Avatar Posted by jnelson under News
From http://blogs.mediapost.com 6224 days ago
Made Hot by: on October 31, 2007 3:34 pm
A new guide from Magazine Publishers of America offers a comprehensive view of the role of media in influencing consumer purchase decisions and online behavior. The report analyzes cross-media accountability data from 32 studies to determine each medium's effectiveness through the purchase funnel. The overall findings indicate that: * Med Read More

How to Beat a Lower-Priced Competitor

Avatar Posted by suzyQ under Marketing
From http://www.bnet.com 6224 days ago
Made Hot by: on November 1, 2007 1:24 pm
It's every company's nightmare: a competitor enters your market with a similar product priced at a fraction of what you currently charge. You need a strategy for beating the low-ballers. So what's the best way to proceed? Read More

Profiling Your Competitors

Avatar Posted by suzyQ under Marketing
From http://www.bnet.com 6224 days ago
Made Hot by: on November 1, 2007 1:23 pm
To pull ahead of your business competitors, you need to build a detailed profile of their strengths, weaknesses, and relationships with customers. With that information, you can compare the performance of your business with that of your main competitors, measuring factors that are important to quality of service, and use the comparison as the basi Read More

Using the Balanced Scorecard as a Strategic Management System

Avatar Posted by suzyQ under Strategy
From http://www.bnet.com 6224 days ago
Made Hot by: on October 31, 2007 3:33 pm
Why do budgets often bear little direct relation to a company's long-term strategic objectives? Because they don't take enough into consideration. A balanced scorecard augments traditional financial measures with benchmarks for performance in three key nonfinancial areas: 1. A company's relationship with its customers. 2. Its key internal proce Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!