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Launched in 2005, YouTube changed communication for the better. The video-sharing website gave us an entirely new way of reaching out to each other, consuming news, marketing our creations, not to mention the 15-minute shortcuts to fame, nostalgia, and togetherness (and sometimes wasting time watc Read More

With over 600 million users across the globe, Instagram is quickly becoming a focal point for businesses of all sizes who use social media.
600 million! That’s a huge number. And the impressive stats don’t stop there…
Instagram is the fastest growing social media platform and around half of its u Read More

Many SEO experts like me have a constant feel of uncertainty, regardless the experience and skills. Despite of spending hours, weeks and months in SEO, it is hard to see if the results are worth the time we spent. There is no way to evaluate the outcome of your efforts, other than tracking the resu Read More

For many startups, a marketing strategy gets between them and tactical execution. In theory, it seems like a good idea but strategic plans are bypassed or receive little attention because a startup is focused on getting stuff done.

But not having a marketing strategy is a major mistake. In fact, Read More

Employee coming up short? We asked Mary Legakis Engel, founder and CEO of leadership consultancy The Management Coach, for some expert tips on how to handle the situation. Here’s a run-down of what to do – and what not to do – when giving constructive feedback to an underperforming employee
Read More

Being a successful business leader requires continuous improvement in your leadership skills, as well as your products and processes. If you don’t focus on it, you can expect to be one of the 25 percent of CEO turnovers that occur every year from firing or forced retirement, as reported by a recent Read More

Sales reps are goal-oriented people. Quotas, targets, deals—these are the numbers that matter and they want to hit. Every rep will have their own special craft and go-to techniques for closing deals. While there is nothing wrong with having techniques that work just for you, your company’s success Read More

Efficiency is vital for startups to scale and survive. To be efficient you have to document your processes to make everything repeatable and scalable. Read More

Data is now used to make search better, to connect prospects to products, to automate tasks etc. Big Data isn’t just a buzzword anymore. It’s shaping the future. Let’s take a look at the Top 10 Big Data facts. Read More

This go-to guide has got your back every step of the way - from brainstorming ideas, keeping biz expenses lean, to generating sales.

We’ve researched and compiled the best posts from REAL experts including serial entrepreneurs, startup founders, and VCs. Each post will arm you with actionable ti Read More