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Although VoIP can bring your small business communications to a whole new level, at a price that's cheaper than traditional telephone lines, there are still several things you need to consider before making the jump. This guide will serve to help educate you on VoIP technology as well as what to l Read More

Blogging should be an essential element of every entrepreneur's marketing plan. It’s an outstanding way to increase traffic to your site, and demons Read More

An Instagram pod is a group of people that have banded together to improve their Instagram post visibility. These are informal organizations (think dedicated Facebook Groups or forums online) where members all follow each other on Instagram, and let each other know when they have new posts up. Then Read More

Establish your Hotel business where your customers spend their time – on Facebook. Create a Facebook Business Page It all starts with the foundation. Your Hotels foundation on Facebook starts with creating a Business Page that let you get discovered and connect with people. With a Facebook Business Read More

Learn about latest user stats for Snapchat and Instagram, and what marketers love (and hate) about each platform. Read More

My marketing technology stack is constantly evolving. No surprise, it seems like daily there’s another tool for this, that and the other thing. I often find myself wondering how marketing was even semi-efficient or scale without the software and apps we use without second thought. Read More

Many entrepreneurs think “ Why start an eCommerce business ?”, whereas the ideal question should be “How to start an eCommerce business”?. For starters, it is a flexible business engagement that can be developed and scaled to humongous proportions, given you have the passion to succeed and deliv Read More

Considered as the most effective, yet also one of the most underutilized digital marketing tactics today is email marketing. For most marketers, they tag e-mail marketing as the most effective tactic because it allows them to establish a more personalized relationship with their customers as well a Read More

Influencer marketing continues to be an effective marketing tactic, but celebrity influencers can be very expensive. Given the high cost, how can startups and small businesses actually leverage this marketing strategy? The solution is to use micro-influencers. Here's the WHY and the HOW. Read More

Implementing a DMS for your small business? If so, here are some top considerations to avoid DMS failure and improve workflow while doing so. Read More