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While sending out press releases may seem like an old way of marketing, it’s actually got a whole brand spanking new modern twist that has taken it to a totally different level of marketing potential. Read More

Employees are the bloodline of a business. They run the company 24/7, it is important that we keep them motivated. Learn how employee attitude can affect your business. Read More

There are many ways of generating leads for business. One can do telemarketing, email marketing, TV ads etc. These days the most used are social media and blogging, what is the difference between the two? Read More

If you’re spending the majority of your time marketing one-to-one you may be missing out on a lot of business.

A more effective marketing approach is one-to-many. This is you communicating with many people at the same time. It’s all about leverage.

Here are three one-to Read More

Just keep it simple. This is one thing you hear every day but it often in the rush of running a business it isn’t always easy to do.
You may have heard about the $1billion acquisition by Facebook for Instagram. Here are 2 elements that can apply to your marketing. Read More

There are two kinds marketing, inbound and outbound marketing. What is the difference between the two, which is more effective? Inbound vs. outbound marketing. Read More

Marketing continues to adapt to changing norms, and yet there are certain strategies which remain steadfast. A business news giant has dubbed this direct marketing channel as “dead” with the arrival of RSS and social media platforms such as Twitter and Facebook. Is it really? Read More

Today’s business world is very competitive. In order to survive, companies look for innovative and creative ways to capture the attention of the people and because of this need, guerrilla marketing was born. What is guerrilla marketing? Read More

The carpet cleaning industry is very competitive. In order to survive the competition, a business should be ahead of the game. Can carpet cleaning companies attain more leads by outsourcing to professional telemarketers? Read More

Data backup is the term used for copying data into a different storage in order to keep it out of reach of harm’s way if such event occurs. For these data backup businesses, searching for these leads that need their services should be handled by experts. Read More