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Here's a good post about how law professionals are using QR codes to represent and grow their practices. It's part image building and part practical marketing where they give potential clients more choices around follow-up communications. I actually met a patent lawyer online who said that the prim Read More

So far, well over 2,000 people have attended our "Getting Started With QR Code Marketing" webinar series. You too can benefit from learning about how QR codes marketing can benefit your business. The recorded version of the webinar is at this link and you can view it whenever. Just let us know your Read More

Pinterest is all the rage at the moment. Like all new consumer social tools, businesses quickly ask the question about how they can use the new channel to better sell to customers. Here are a few quick tips on deciding whether Pinterest is right for your business' online marketing programs. Read More

QR codes are more than a great way to start testing the use of mobile marketing to grow your business. They're also a great way to grow your marketing list. Coupons and other valuable offers can help get customers to scan and provide their email addresses in exchange for future offers. This article Read More

Tips for getting your customers to help you create great marketing content for your small business growth. Read More

Here's a recorded webinar featuring Melinda Emerson - The SmallBizLady. Melinda explains the importance of strong customer relationships to businesses and provides several tactical examples (including real case studies) of how small businesses can better use email, social media, mobile, direct mail Read More

A regular schedule is an important part of any marketing program. That's especially true with social media where your customers can become accustomed to seeing updates on a regular basis. Here are some tips on setting up a social media schedule for your business marketing programs. Read More

Here's a link to a list of movies every entrepreneur should see, along with other ways to spark your business inspiration and creativity. Read More

There are plenty of best practices around email marketing for a reason. It's a structured marketing channel that requires discipline and experience to succeed. Here are five easy things to change/avoid to start getting more production from your email marketing initiatives. Read More

Are you delivering real value in your customer communications? This article offers some tips to help ensure that you offer a compelling reason for customers to open your marketing emails, social media posts and other communications. There's no magic formula, but rather just common sense on offering Read More