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4 Ways Cognitive Technology Can Enhance the Customer Journey

Cognitive Technology Should be on every marketers radar when seeking marketing tool to improve the customer journey online. Read More

As an advisor to many new venture founders, I often hear their frustration at being told by investors “I love your idea, but come back when you have more traction.” As a member of an angel investment group, I have to admit this is probably the most common rejection we issue. The intent is to indica Read More

The average business’ software spend has been on the rise for years now, with small and medium businesses spending a higher percentage of revenue on software than enterprises. Read More

Vibrant personality is the key to leaving your competition in the dust — Is your brand TRULY memorable? Inject some character and learn from market leaders Read More

Software as a Service (SaaS) and Search Engine Optimization (SEO) can be described as two of the fastest-paced industries today. Keeping up with trends and techniques in these specialisms (those actually confirmed to reap rewards!) can be extremely challenging.

For this very reason, the author Read More

The way businesses operate is transforming as environments constantly shift — our digital world is fast-paced, technology-led and even chaotic.

While attempting to keep up with the times and simultaneously scale, it’s easy to become caught up in the surrounding hype of new marketing concepts, in Read More

Software as a Service (SaaS) is an incredibly vibrant, pioneering industry — and one of the most fluid.

It’s now also extremely competitive. There isn’t much room for 100 percent original solutions; merely attempting to “get there first” and sell a unique SaaS business before maturity is no long Read More

Your brand image = Your volume of sales.
“45% said they stumbled on search results that made them decide not to buy”. (Source: Vendasta)

Can you afford to lose nearly half of your potential business..?

In this fast-paced world, it’s not at all difficult to inadvertently ruin your hard-earned Read More

The idea of bandwidth being “currency” has been floated around even a decade ago, back when peer-to-peer and streaming video were only emerging. Demand for bandwidth was rising and the global infrastructure was far from the size and complexity that it has today.

The challenge then was to make t Read More

E-commerce is a booming, constantly-transforming industry.

Mobile shopping is steadily but surely gaining pace in terms of global online sales. In alignment, the leaders of digital retail are continuously innovating their service offerings with the freshest groundbreaking tech — and chatbots ar Read More