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This is the story of Dazadi, an e-commerce brand that rode a wild growth curve up to its first small summit, only to end up hemorrhaging marketing dollars under the assumption that it would all be made back.

As the co-founder and CEO of Dazadi, Jason Boyce, puts it, “You really don’t know what y Read More

Companies are bringing back Quick Response (QR) codes by making them parts of new user experiences.

Will QR codes finally take this time? Read More

Video is a high value piece of content. It just shouldn't be thought of as an asset that requires thousands of dollars worth of equipment and months of work to create. Video is no longer a "professionals-only" content piece. Read More

Businesses spend a lot of time and money acquiring each customer. While acquisition is undoubtedly important, it costs up to seven times more to gain a new customer than to keep a current one!

To retain customers in today’s hyper-competitive, digitally-focused business environment that moves at Read More

We've all been there. We get an email announcing the greatest, most important new tech in our industry. THIS one is a real "must have". So we jump on the landing page and get sucked into how this one piece of technology will take our business to new heights.

While using all these tools is certa Read More

Over the last few years, social media has transformed from merely a business add-on, to a necessity.

If you aren’t already using social as part of your lead generation strategy, it’s definitely time to start.

Similarly, if you are using social but don’t seem to be getting anywhere — this post Read More

Whether you’re already established in business, just beginning your entrepreneurial journey or planning to go it alone … You may have already realized that TIME is your most valuable resource.

That said; it makes sense to save as much of it as possible — while optimizing the time you do need to Read More

SEO is a tricky concept to grasp at the best of times… But technical SEO is on a whole different level entirely!
Despite that, it really pays to spend time frequently brushing up on your knowledge.

Here Sam Hurley reveals three technical SEO errors that need your immediate investigation. Whe Read More

Speech habits are those things that you say often and almost without thinking about. Some speech habits add to your credibility and air of professionalism. Try these four terrific speech habits to weave into your daily pattern. Read More

As an entrepreneur, you’ve got at least 99 small business problems (and your pitch is one). Here's how to shake off five of the most common. Read More