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Eventually, the time will come for you to hire your first employee. Hiring employees makes sense in that one's business is growing and they need assistance.

Before you hire your first employee, here are some things you need to take care first. Read More

Here are some of the biggest news stories impacting entrepreneurs seeking small business public relations during the week of January 16-21. The following stories are part of the UnderstandingMarketing.com “PITCH” series, helping entrepreneurs and small business owners generate Publicity Ideas That Read More

Nielsen helps confirm what most of us already knew: The No. 1 reason for following or liking a brand on social networking sites is to receive discounts and special offers. We opt into a more personal relationship with a brand in the hope they will make it worth it by offering us a break on the prod Read More

When sales are heading in the wrong direction your stomach can feel like it has turned into a tumble dryer just churning away endlessly. Even though all business experience ups and downs with sales this is cold comfort when you are seeing a downward spiral. Tips to help. Read More

In a lot of ways, working from home, being your own boss, is a dream come true. However, you need to realize that it isn’t all unicorns and rainbows. There are some very real challenges to leaving your “real” job and working for yourself. Read More

Entrepreneurs start a business for many reasons, but most are driven by money (unless, of course, you start a non-profit.) Here’s a question for you: Will you do anything for money (or to increase profits)? Read More

Unfortunately most small businesses don’t have that kind of budget so it is extremely important to connect with their customers and watch their bottom dollar. Read More

The 3 ways for any business to increase sales income. These include new and existing customers and how to maximize revenue. Read More

Is your business ready for mobile marketing? Learn why, and how, to get started with mobile marketing in this ultimate guide. Read More

LinkedIn Plugins give you the ability to share articles to LinkedIn, post your profile on your page, have your products recommended and more. Read More