BizSugar.com › User › kimmendrez › Voted

What a great by-product of customer engagement! Read More

100 Ways To Improve Your Blog Read More

When was the last time you stepped outside your working comfort zone? Amber's recent post about business success mentioned having to “do things we're uncomfortable doing, like — 'putting ourselves out there.'” Her post reminded us how often we deny ourselves certain possibilities simply because we're uncomfortable with giving something new a try. Read More

At one time I considered going back to University to get my MBA, however at this time I was also flying around the country and overseas for business. I enjoyed the buzz you get when an aircraft takes off and thought it would be even better flying a light plane. As I couldn't afford to do both I had to make a choice. Read More

Few customers know what that means. But as a promotional effort, the strategy has worked -- primarily because the strategy itself is interesting, which makes for a good local news story, which generates publicity and traffic. Read More

For this episode of the Duct Tape Marketing podcast I had the pleasure of chatting with Chris Brogan. Chris is the President of New Marketing Labs and co-author of Trust Agents — Using the web to build, influence, improve reputation, and earn trust. Chris really is one of the super stars of the online social media world and while he would never Read More

Ben & Jerry's, the Vermont ice cream maker has never failed to leverage on social networking tools to create presence. Just yesterday, another strategic move saw it dubbing its iconic flavor, Chubby Hubby to Hubby Hubby. It was a partnership with Freedom to Marry to celebrate Vermont marriage liberty and raise awareness of the importance of marri Read More

Where do you start? That's the question I get often when I'm asked how to help a company market using social media tools. The people who contact me are smart. They tell me things like, “Yeah, they said we should start with a blog, and we said, 'like the blog we already have?'” But what comes next is rarely a simple choice. I wanted to take you thr Read More

Kickstarter.com is an innovative way to find funding for small business. The site, created to aid artists, has been pegged by emerging, expanding, and struggling small businesses as a creative way to communicate project ideas to potential investors. The concept is easy. Small businesses create an online profile explaining their project and setti Read More

Do you have one? Or is your customer information hidden in lots of paper files? If you don't have a customer database, then you are missing out on an effective marketing tool that will help grow your business. Read More