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Working in marketing can be very demanding. KPIs, meetings, brainstorming sessions, monthly revenue, never-ending checklists… the list goes on. Luckily, we live in a time where productivity hacks are easy to find. Even easier than catching Pokémon. Read More

It may not be as sexy, but starting a new business which builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. There are many levels of innovation that go beyond copying someone else’s idea, but stop short of pushing the l Read More

Podcasts represent one of the fastest growing mediums for content consumption. If you haven't added them to your content marketing arsenal, you're missing out. Read More

It's not a sprint. It's really not even a race. I'm talking about choosing and buying a franchise. Read why buying a franchise is more like a 10,000 meter run than a 100-yard dash. Read More

If you pack your day full of nothing but work, you might be doing a lot more harm than good in your pursuit of excellence. Read More

As a business owner, the pressure is on to get the business off the ground, breakeven as soon as possible and move into a positive cash flow very soon thereafter. Maintaining the cash flow in the black is a full time task for the entrepreneur. Read More

We’ve all been baited into those lists of recycled tips where the author lists 10,000 excruciating content creation tips, all of which you’ve heard over and over again.
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Imagine this: “We’re in the difficult situation of having a product people use for traditionally dull stuff. We have a boring product.” Sure, as a brand, you think it’s exciting because you know what it can do. But when you think about software that could be used for HR and Operations teams or a ma Read More

In today’s highly competitive and expanding global marketplace, the need to have a strong B2B marketing strategy is certainly high.
For more info:
http://goo.gl/rnSxpM Read More

In this episode of Business Systems Explored, Steli Efti reveals the B2B sales systems behind some of the fastest growing software companies in silicon valley. Read More