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Hopefully you have a simple customer retention strategy in place. If not, then you can help ensure your customers keep buying by looking at all the touch points they can have with your business. By the simplicity approach develop process for each of the touch points to grow your business.

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Building a brand for the company’s growth is what most businessmen want to achieve, and one way of promoting a brand is through social media. Social media sites is one of the best venues where a company can promote a particular brand. Read More

I was scrolling through Facebook last week and I came across this post from Lexus. Immediately, I got excited! Granted, I wasn’t excited so much for the content but for the way in which Lexus utilized a customer post for their own genius marketing post. THIS is what good online marketing looks like Read More

In our last post we discussed the implications of advanced artificial intelligence for small business.

This PBS video explains why using AI is actually the ethical choice. Read More

CorpNet announces its Business Information Zone platform, designed to help small businesses keep track of filing and tax deadlines. Read More

In today's business world there are new expectations for marketers across the board to know how to do anything and everything that falls under the hopelessly broad term of “marketing.” Marketing expert Mike Bal shares the three most valuable skills you must have to compete. Read More

Facebook is going to begin rolling out Verification for larger Brands and Celebrities, but there's no indication when, if ever, verification will be made available to small businesses or individuals. Read More

Are you giving more than you take in social media? Are you sharing your best stuff? Adding value? Building real relationships? Read More

You’ve finally hired that employee you were looking for and you’re breathing a sign of relief. Not so fast! There’s still one crucial step in the hiring process: Bringing the new employee on board in a way that makes him or her feel welcome, part of the team and ready to get to work. Try these thre Read More

From 1946 to 1964, 78 million children were born in the United States. In 2010, these baby boomers made up just over 26% of the American population. Fortunately, dramatic medical improvements in the past 60 years have enabled people to live much longer. Recent studies, however, show that baby boome Read More