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Today, social media has opened up communication between customers and businesses all over the world. Is there any perfect tool for capturing real-time issues and publicly sharing information other than the social media? Check out how your business can get the most leverage out of social media campa Read More

Marketers – Focus on Influencing Perceptions and Changing Assumptions!

Every design you make, every image you choose and every word you write needs to take the possible perceptions and assumptions that might be made, by each persona, into account.

The goal is to come across as positive as pos Read More

Marketers – Focus on Influencing Perceptions and Changing Assumptions!

Every design you make, every image you choose and every word you write needs to take the possible perceptions and assumptions that might be made, by each persona, into account.

The goal is to come across as positive as pos Read More

If you want to distinguish yourself with a book, just make sure it will fit your personality and your marketing style, and I don’t think you can lose. Read More

There are several paths you can take to become a marketing professional. But before you do, you'll need to prepare yourself with college coursework, understand the skills employers are seeking and gain some experience. Luckily, we explain each of these steps in detail. Read More

Whether you want to write your own press releases or hire someone to do it for you, here is a step by step of what you need to know about press releases. Read More

How to deploy winning social media marketing campaigns? And what are the biggest social media trends to be aware of in 2014?
Get your answers and more this infographic compiled by Vocus. Read More

Most people don't understand money. It's not an easy subject. You would assume that because everyone uses money there is nothing complicated about it Read More

One of the most challenging hurdles that freelancers face is putting a price on their work. The goal of freelance pricing is to hone in on a number that covers your costs, values your time, and is workable for clients. Read More

Struggling with running your business is something every business owner faces. But there are ways to make things easier, business coaching is one example....... Read More