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Entrepreneurs are always looking for ways to improve their business. They search long and hard for tips and hacks that will drive them forwards. Typically, everyone is after the answers to the same questions. How can I get more customers? How can I make more money? These are the two most asked ques Read More

That’s a quite popular question. You are afraid of false start, but you don’t want to be late, too. So when is the best time? When should you start to promote startup?

There is one and the only one answer to this question... Read More

You’re a small business owner and you’ve hired several employees.
You spend time training and pay them during the time they’re climbing their learning curve.
Finally, you have a group of employees that are functioning well, requiring less supervision, working efficiently. Then some quit and you’r Read More

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. Many soon find that what you do in a personal context doesn’t necessarily translate to your business, and measuring business value is quite different from mea Read More

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? For example, it used to be that marketing via social media meant banner ads on Facebook, buying search Read More