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As a business you work hard to attract customers. You may even spend a lot of marketing dollars to generate valuable leads that convert into sales. So once you got them, you certainly want to keep them.

Check out this infographic for stats and ideas on the valuable opportunities good customer se Read More

What Content Marketers can learn from the success of 17-year old Lorde. What’s intriguing about Lorde is her rise to fame. Her success was a brilliant combination of hard work and right time, right channels, and right strategy. And clearly, there are lessons we content marketers can learn from the Read More

There are several good reasons why the Philippines has achieved so much and has performed so well in the BPO industry. Let us enumerate a few reasons why. Read More

Do you want to get more leads and customers online? Check out this blog post where I share the process of improving your conversion rates. Read More

IFTTT released a new set of apps that have kept me pretty entertained lately as I’ve worked on figuring out just how to use them. Read More

ast week’s Main Street Forum (NYC) focused on the challenges small business owners face in growing and running their businesses. The resounding themes of the forum were — what is the definition of a small business and how can companies selling small business services make running a small business e Read More

Devan talked about how transparency and purpose are key in Part I, this time she dives into two other areas that you may not be practicing at your company... Read More

Fear–the true motivation behind idea killers–can ruin good ideas, plans, changes, suggestions, creativity. A lot of research has gone into the language of idea killers, but little into why these comments spring so easily to the tongue. Read More

The majority of businesses today have a website, social media pages and some even blog. Many jump online expecting and hoping for big results fast only to find out that no one is interested in reading, consuming or sharing their content; let alone contacting them about doing business or buying from Read More

This is a great story of a man who left Wall Street to open a pizza shop in his hometown of Philadelphia. Today, he runs a successful business AND feeds the homeless in his community. Learn how doing well and good has earned this business owner a visit to the Ellen Show and national media attention Read More