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Can you guess a simple way you can convert visitors into customers? It’s through your value proposition. In case you are not familiar with a value proposition, here is an explanation: A value proposition is a sentence that tells your visitors why they should buy from you and not your competitors. A Read More

Smart marketers are well aware that “Hashtag” is an effective way to expand their social media reach.

However, if you're new to social content sphere then hashtags can be quite tricky to grasp the concept of.

So, to help you out, here's an infographic-guide from Quicksprout, that illustrates Read More

For many startups, running a crowdfunding campaign makes perfect sense as it’s a great way to raise growth capital that can take an idea and turn it into a viable business. Setting up a crowdfunding campaign on one of the many reputable platforms is very efficient and effective in getting your mess Read More

Falling asleep over your morning e-mails or downing multiple cups of coffee isn’t the most efficient way to improve your work productivity when you’re exhausted.

Getting a good night’s sleep is the first step to improving your health- and your chances of getting that promotion! Read More

A business website is the hub of your online presence.

It is the medium through which you consolidate all of your online efforts including SEO, social media, PPC and video among others. If these efforts are to become of value to you, your website must be able to convert incoming traffic into lea Read More

This week on Bplans, we gave readers a dose of inspiration, as well as useful tools to help run a business. Read More

"Cash is critical to running a business. Without money in your bank account, you can’t pay your bills, buy more inventory, or expand your business." Read More

There's a missing step almost everybody fails to do. If you do this one seemingly simple step, you're sure to succeed. Find out what it is and let me know what you think :) Read More

While snow, wind, and wreak havoc on travel, they may pose larger dangers for small businesses. Here’s a look at how to manage cold weather risks for small businesses that you will you face as a business owner. Following these tips could help prevent your revenues from dropping as fast as the mercu Read More

This #TYBCommunity round-up includes posts on how to create mobile friendly emails, your Facebook archive, avoiding the junk mail folder, Facebook business page versus profile page, guest posting, the perfect blog name, SEO services and more. Read More