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When planning media campaigns, fundraising events and volunteer initiatives, you should consider tapping into the power of the “sharing economy” through your strategic partnerships.

The sharing economy partners unexpected entities based on needs and surplus. Shared values and communities are tra Read More

When building and marketing an app, there are several components that come into play that impact the way the app behaves, resonates with the customers as well as ones that generate better traction. But none of these would work unless you’ve tried and tested them. Read More

Product Intelligence is a superb application for Big Data – providing highly targeted, real-time intelligence during the product development process. Read More

How to Get More Blog Subscribers , why Blog Subscribers is important,how to get more blog traffic,top 10 Blog Subscribers,Blog Subscribers tips,increase Blog Subscribers Read More

Cash is king, especially for small and medium businesses (SMBs), which do not have access to capital markets. Have you periodically wondered what's the big deal regarding the hoopla surrounding cash flow management? Here's a 4 minute video that explains, very briefly, why managing cash flow is so c Read More

When running a business, it’s very easy for a slight slip of the hand or clumsy error to cause a bit of a grammar malfunction in your work, especially when you’re working with speed and on the go. When such documents are heading to potential clients, employees or work colleagues, the last thing you Read More

How using partnerships, social media, celebrities and great products can grow your business. So much so that your product sells out in 90 minutes. Here's how you can copy one of the most successful product launches in New Zealand. Read More

Problem solving skills are important to all managers, because all day long managers have to solve problems. If you want to be a problem solver you need to be good at all three types of problems solving. If you want to know more, please read on… Read More

I took my car in to be serviced the other day. The dealership has done a fantastic job in designing a great customer experience.

I made my appointment online, it was easy to choose a time that was convenient for me. The day before they sent me a reminder and introduced me to “Dale,” my service Read More

Brands may be recognizable, but they should never be stuck in the past. Even the biggest brands get makeovers every now and then. While drastic rebranding can be tricky, here's why you should take the risk. Read More