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Building Brand Partnerships: Jon Cline. By showing the world that you are collaborative, it looks like you always have other great minds in the room with you. If you are just one person talking about everything, you will end up falling short. Having multiple brands together makes your podcast appea Read More

Whether you run a brick-and-mortar location or operate exclusively online, eCommerce can help your small business expand your customer base, increase visibility, and boost profits. But there’s more to eCommerce than setting up an online storefront and hoping that people will buy. Read More

hen going through my MBA marketing courses years ago, we learned a lot about the four P’s for marketing: product, price, place, and promotion. We learned how large, big budget corporations spent hundreds of thousands of dollars researching and developing new products, studying consumer reports and Read More

It's often true that genius and madness are two sides of the same coin, so it shouldn't surprise you that the elite figures of the technology world all have their own eccentric habits and hobbies. Here are just a few of the ways that tech elite keep themselves inspired. Read More

For Derek Halpern, founder of Social Triggers, email marketing is most important. Here Halpern talks to Bryan Elliot of Behind the Brand about the importance of building an email list and the best ways to use email to develop more leads. Read More

If you're a small merchant selling big brand items on Amazon, watch out. An agreement Amazon has with Levi's is cutting out other Amazon merchants who sell Levi's brand apparel, says research from business intelligence subscription service L2. In fact, L2 even tried to set up a merchant account to Read More

This afternoon, we had a problem with a critical tool that we use. I am currently on the road, running from meeting to meeting, but I had to address the problem, it was impacting our people and work they were doing. Read More

Your data is infinitely valuable, use every resource possible to unlock that data and uncover where you can do better and to discover opportunities you can address.
Creating custom Google Analytics dashboards can help you do this and more. Read More

To engage women and moms through social media, your brand needs to embrace behavioral science. Check out these 5 tips and brand examples that will make it easy for you to develop engaging content that's relevant to women through social media. Read More

Want to know how to set up and run a successful Kickstarter campaign? Here are a few tips to help you to launch a successful kickstarter campaign. Read More