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Can someone ever be able to understand how relevant email marketing is in today’s competitive market? The infographic below highlights the best and worst times to send email to drive engagement. Read More

Short of calling gig workers flighty (which they’re not, they just don’t want to be tied down), you’ll never get all their skin in the game when you bring them aboard for project work.
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t’s challenging to justify cost in a service-based business, primarily because fees are relevant to expertise, results and the level of service offered. The deliverables, although tangible to us, are not as easy to scale in comparison to a product-based business. I understand that people are trying Read More

“Don’t think companies haven’t studied how far they can take things in providing the minimal level of service,” Mr. Robbins said. “Some organizations have even monetized it by intentionally engineering it so you have to wait an hour at least to speak to someone in support, and while you are on hold Read More

The largest multi-cloud event in Europe

The shift to a multi-cloud environment is happening faster than any other enterprise technology shift in history. Cloud Foundry Summit Europe is where organisations of all sizes will meet to define their multi-cloud strategies. Read More

So many mistakes we start blogging with. But some are too expensive to come to know and expensive in terms of timing.
Find the biggest ever mistake of blogging! Read More

All of us recognize that we have pressure in our lives. There are plenty of resources (to-do lists, productivity apps, Gantt charts, Post-It Notes, etc.) to deal with that. There are certain times, however, when we need a new level of productivity, when we need to perform in a situation where the s Read More

It's Christmas in July! Now's the time to start planning for how you'll market this holiday shopping season with your online marketplace. Read More

A boilerplate is an essential component of every good press release. But what is it and how do you write one? Get the secrets here. Read More

Community Management is an important part of digital marketing as a whole. If your business does not have a dedicated Community Manager, the results you will see from your social media activity will be limited. Too often I have seen marketing managers or interns given the duty of using social media Read More