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It took Harley-Davidson years to nurture and cultivate an image and brand. The result? An American icon and legend! In the 1970s, it took only a few short years to destroy all and almost bankrupt the company. The story and great lessons from a chapter of business history.. Read More

In a world of identity theft and the selling of customer information, how you handle the data collected from customers says a lot about your business. It also says a great deal about the amount of trust customers are likely to put in you. The Better Business Bureau has put together this video and post to share some tips on how to deal with customer information and how to protect the information with which you have been entrusted Read More

From that social media SWAMI, Shashi Bellamkonda: I am back from my first visit to Portland OR where I attended WebVisions 2010. I had he honor to present a session on Effective Personal Branding and had a Read More

What's in a name when picking one for your business. Quite a lot, say some entrepreneurs who fret over what to name their new venture during startup. Not only will the name you choose stay with you for a long time, but it will communicate much about your values and your business to customers. It will be a first impression but must also leave a lasting impression and with all of this said, here are some other thoughts from Wharton Entrepreneurial Programs Read More

Updating your website regularly gives customers and search engines a reason to keep visiting your website. What many small business owners don't understand however, is that not all content is good content. Here are 4 ways your content could be killing your website Read More

On top of that InSites Consulting has released a study on the result of a market research in January 2010. In an online survey of 2,884 consumers spread over 14 countries between the age of 18 to 55 years old, they found 13 mind-blowing facts on social media in 2010. Read More

I know they have made a mark in business news aggregation, but I just realised how powerful they are for small business. Noobpreneur.com recommends BizSugar Read More

This podcast from Barry J. Moltz looks at the trend toward remote work or working from home (or just about anywhere else you can think of but the office) and the money it can save for both businesses and their employees. Not to make things appear too rosy, there are, of course, some negative aspects when it comes to life/work balance. (You can reach a point where you're sort of always working.) But there are positives too. Listen to conversations with Margo Day, Vice President of Small and Midmarket Solutions at Microsoft; Chuck Wilsker, CEO of The Telework Coalition and Alexandra Levit, author and columnist for the Wall Street Journal and decide whether a remote work arrangement might be right for your business.
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Procrastination is something that many small business owners will face, and it will deter them from their daily tasks to reach their goals. OneCoach provides insights on how to take charge and control this inevitable obstacle Read More

11 Lessons I Learned Raising Venture Capital

We recently just completed raising venture capital, (a Series A financing), in which we raised $1.1M. The round was led by MentorTech ventures, with participation from Amicus Capital and prominent Bay Area and Seattle angels. We started fundraising in earnest in August of 2009, so from start to finish it took us 8 months. Raising money was a lot harder and took a lot longer than we expected, but obviously with determination and a bit of luck it can be done Read More