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Today I meet many jobseekers and businessmen faced with these situations. Examples include cold calling (definitely the new Brussel Sprout) or networking (Turnips) which would be very beneficial but get little action. I find myself preaching “They are good for you” only to think – Oh my God I am turning into my mum. It got me thinking about how the strategies our parents used could help us “big k Read More

Lots of opportunities were left on the table.

But there was a lot more organizers could have done to capitalize on this.

Give people a place to go — and promote it.
Ask your supporters to make it bigger.
If your cause is related, jump in! Read More

Are you STILL doing surveys the old fashioned way? While most traditional methods have their benefits, there are many other new and improved ways to collect customer feedback that will enhance your relationships with customers AND your profitability. Read More

Wading into the fast-moving flow of social media can be daunting to a small business owner with very little time on his hands. So Inc. has boiled down 30 tips — from using social networks to generate leads to what not to say in your blog — for the time-strapped but socially curious CEO. Read More

Indeed, lack of confidence can kill a young company. But so, too, can thinking you're all that when you're not. How to strike the right balance between confidence and arrogance? Start by avoiding the following classic traps. I wish they were clichés, but sadly they aren't. Read More

In a perfect world, every employee would understand that what they do is really in some way to serve a customer. That is what organizations with customers are designed to do. Too often, though, little silos and fiefdoms develop. Many of these silos and fiefdoms believe that the responsibility for serving customers and for growth belongs to someone else. It doesn’t. Growth is always easier when al Read More

I was reading Seth Godin’s blog post Career fairs… and how they are the last resort for companies and job-seekers alike, and I realised that the giant job boards on the internet are just the same. Read More

When you do not proactively keep in touch with your key customers, you can find yourself needing to constantly gain new customers to stay in business. So how do you make sure you stay engaged with important customers?




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When you're planning to start a business, these questions are probably the first things that cross your mind. How much startup capital do I need? Do I have enough money? Can I afford to put up this business? If you want to calculate the amount of startup capital needed for your business, you s... Read More

Creativity is probably the most valuable quality we have. It’s our nature to be creative – otherwise we wouldn’t even be here. Once we stop being creative – in all aspects of our lives – we are literally going no-where. Read More