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Most salespeople know that they need to sell their product or service's value to their prospects rather than the price. However, making that transition, especially when your customer asks outright "how much is this going to cost?" is tricky. Here's how you can answer that question and get your prospects focused on what your product is worth instead of its price. Read More

Twitter's all the rage. But what do people really think of it? The Business Insider zipped up to Times Square to find out and the results are interesting. Read More

The length of time it takes your pages to load is a factor in Google's algorithm. Google Webmaster Tools added a "Site Performance" section to their program to help with this issue. Read More

The Consumer Electronics Show (CES) is a behemoth annual convention that showcases all of the new technology that you'll see in stores in the coming year. And among its 2,500 exhibitors there are at least as many innovation management tales to tell. When I asked about the tactics he used to create ReNu and other products, Brunner discussed three tips that innovators in any sector might use. Read More

A competitor has recently been calling to pitch a new feature: Pop-ups when a customer opens one of your emails. The competitor seems to believe that the moment an email is opened is a good time to call the customer. I disagree.

First, if I were the customer I'd probably get freaked out. Just because I open an email from some random company doesn't mean I want to talk to them. Read More

This year, this decade, this MINUTE...If you Don't get hungry, you won't eat, get your hustle on. The time is now to hustle to make it happen. You really have to see the short video to get it...

http://www.youtube.com/watch?v=U8JIytg2DxY Read More

An overview of best practices and hidden tips and tricks to maximize Twitter lists. Includes an overview of the different ways to use the lists feature. Read More

Approaches designed to take advantage of a connected society have allowed some brands and personalities to achieve strong growth. However there exists a deeper problem: literally every marketing and communications company/consultant claims to be able to produce digital marketing results. And very few actually succeed. Why? Read More

Here are 3 Sites where you’ll want to register your local business blog and add to your link-building efforts. Read More

Could it be that some salespeople are more effective than others at calling and gaining appointments with C-level executives? There is no reason that you, as a professional salesperson, cannot pick up the phone and call C-level executives, providing you have great ideas (and you do have great ideas!). Read More