Lyceum voted on the following stories on BizSugar

Facebook is Not The Answer For Everything

Avatar Posted by williswee under Social Media
From http://www.penn-olson.com 5446 days ago
Made Hot by: on December 4, 2009 4:08 pm
recent study has found that Facebook might not be the right approach for most businesses after all. Read More

Social Media for Sales: Setting Up Ground Zero

Avatar Posted by billrice under Social Media
From http://bettercloser.com 5446 days ago
Made Hot by: jkennedy on December 3, 2009 11:29 pm
I started to title this series–Social Selling. But, how ridiculous is that? Selling has always been social. Selling has to be social. Failing to understand this principle is where most begin their trek to failure in sales.

Social selling is an assumption, not an innovative idea. Read More
Review of 30 small business email marketing software apps, including autoresponders and some that integrate with customer relationship management or CRM applications. Read More
An insightful piece by Dave Kahle discussing how to continually collect kernels of information on competitors to help you stay up on competitive trends and your industry's landscape. Read More

5 Steps To Get Bloggers To Write About You

Avatar Posted by jsternal under Social Media
From http://www.understandingmarketing.com 5446 days ago
Made Hot by: on December 3, 2009 6:39 pm
Have you ever wondered how to get bloggers to write about you, which can help your PR efforts? It can have the same impact, or an even higher impact, as being mentioned in a newspaper article. The important thing is to do it systematically and carefully because approaching a blogger is slightly different than approaching a member of the media. It’s all about strategically approaching bloggers, bu Read More
The key to driving sales and enjoying predictable revenues is in getting ‘the right type of material’ for your sales staff to put through their sales process. However, a key business building question is: what is the best way for any particular company to do lead generation? That is why I put together a poll to find out which approach people find right for their situation: 'shotgun' or 'rifle'? Read More

Manager Catch 22s

Avatar Posted by SalesBlogcast under Management
From http://salesblogcast.com 5446 days ago
Made Hot by: shanegibson on December 3, 2009 5:48 pm
I humors me to think about how many “no win” situations mangers can get sucked into. We’ve all been there. For example… Employees often complain about how their manager didn’t train them on “something.” Yet when the manger schedules a formal training, those same employees complain about losing valuable selling time.

Another example revolves around the idea of micromanagement. The employee who Read More

March Was Alright!

Avatar Posted by SellBetter under Sales
From http://www.salesbloggers.com 5446 days ago
Made Hot by: jkennedy on December 3, 2009 5:48 pm
You don't have to wait till March to know how you Q1 will look from a revenue and quota standpoint. What you do today will determine what happens at the end of you sales cycle. Read More

80/20 – Part IV – Your Continuous Development - The Pipeline

Avatar Posted by SellBetter under Sales
From http://www.sellbetter.ca 5446 days ago
Made Hot by: lyceum on December 3, 2009 2:55 pm
One way to change the 80/20 trap is to take steps to change yourself. Many sales people neglect their obligation to ensure that they are continuing to develop and evolve their sales skills and knowledge. Read More
Why is it then that organisations regularly create teams without considering these issues? There have been lots of theories surrounding team development (five stages according to Bruce Tuckman – Forming, Storming, Norming, Performing and Adjourning) and team dynamics and team roles (think Belbin, Margerison-McCann etc) but I honestly believe that such theories are only considered when something Read More
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