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Want to advertise to potential customers in your geographic area who need your product? You may want to consider Facebook Pay Per Click advertising, which contains demographics that could change your business. Read More

The importance of giving first and how your willingness to make the first step in international business networking is vital to your success. Read More

LinkedIn and Twitter announced an integration today that should be interesting. Starting sometime today, LinkedIn users can automatically feed their Twitter status updates to their LinkedIn status updates. While LinkedIn's status update feature is right there for all to use, my experience is that people don't use it nearly as much as they shoul Read More

LinkedIn, which recently reached the 50 million user milestone, has long been considered the social networking site for professionals. If you're in business, it is basically expected that you have a profile there. Here are some of the things you should consider incorporating into your LinkedIn strategy. Read More

Effective business networking is the linking together of individuals who, through trust and relationship building, become walking, talking advertisements for one another. Read More

Organizing yourself and your workload in a way that prevents interruptions is a pivotal entrepreneurial skill that must be developed. However, that can be easier said than done, especially for new entrepreneurs starting up, when you are responsible for..... Read More

The past several weeks I've been giving a lot of thought to the work associated with and the consequences of re-branding something. The process made me sit down, think about re-branding in general, and do some research. Here's what I learned. Read More

Twitter added a new feature recently called Lists. I have to admit, at first I thought this was no big deal. I use desktop twitter clients like TweetDeck and Seesmic Desktop to create groups and lists already, so what's the big deal. Once I started playing around with Twitter's List feature I quickly became hooked and think there are some grea Read More

Key questions to ask yourself when getting ready to take the entrepreneurial plunge. Read More

How can a start-up with a few employees and a tiny marketing budget get its name out there? Here are some suggestions for entrepreneurs on how to market their startup using social media. Read More