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Social media marketing and the businesses that utilize it have become more sophisticated. More small businesses are beginning to understand how to best leverage online tools to build a community and recognize that engagement and interaction are the foundations of social marketing, but most don't know what's next. Read More

I'm introduced to new Web sites every day. A friend will send me an article to read or someone will post an interesting link on Twitter and I'll click through. And after I'm done reading the information I was sent there for, my next click is on the About page. Your About page serves many purposes. It gives visitors important information about you, Read More

Do you know what your fans, detractors, customers and prospects say about you online? A. you should; B. that comment can go global in a heartbeat; C. now you can. Most of these ways are free. Read More

A full-on brand-building project is a big deal, not something to enter into on a whim. It requires a commitment — potentially a significant one — of money, time, and that most precious commodity, faith. While there are research tools that can help you determine the state of your brand, there are also a number of clues that may indicate it's time t Read More

Stuck in an unproductive cycle? Here are 16 ways to get the cerebral juices flowing again. Read More

While there's been precious little to be positive about during this most brutal of recessions, one of the brighter lights in the retail environment has been the continued growth of online marketing. Read More

As individuals and business leaders, we're always searching for new ways to increase our productivity. Yet the moment that we converge in a group — for that ancient (and often draining) business ritual called a “meeting” — we too often throw caution to the wind, and productivity out the window. Read More

I have been struggling with creating a trusted workflow system since 2004, when I started to read David Allen's book, Getting Things Done: The Art of Stress-Free Productivity. As a small business owner with plenty of entrepreneurial ideas, juggling many projects at the same, it's hard not feel stressed now and then. The main goal is to develop Read More

Whilst relationships are never perfect, except in the movies there are signs whether your customer relationships are healthy. By understanding the signs of a healthy relationship, you can easily identify what is missing and what parts of the relationship needs a little attention. So what are 7 signs of a healthy customer relationship: Read More

Internet Business has all the opportunity to be accessed by customers. You are 24/7 exposed to any part of the world. It is essential to know who visited your website for today, the reason why they came, how they found out your business. Visitors of your website should be well-treated; you must know them first and convert them to become your custom Read More