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Why search engines love blogs and how to not let them down, a blog is one of the most effective ways to publish and organize content online, Blogs can really help growing your business Read More

I always appreciate Tibor Shanto’s blog posts on cleaning out the pipeline, focusing on real business. He always seems to find the right time to remind us to do this, In January, he encouraged us to Clear Out The Clutter, can’t start the New Year with garbage in our funnel. In March, he reminded us of Spring Cleaning. I’ve been anxiously waiting his third quarter post and reminder Read More

Do you have a network? Are you interested in creating one? Well, I hope so because it is a vital part in achieving success. One of the things that we should do as small business owners is build our network in the local area as a way to help grow profits and cut cost. Marketing our business can become very costly especially when considering traditional media. By becoming a part of a key group of people that believe in what one another does, you form a never-ending referral program by just recommending customers to others in the network. The customer finds great comfort in a trusted referral from someone they already do business with. If you are an industry leader and can deliver on what you offer you should have no problem forming the entrepreneur network. Here are a few things to consider when looking to form or join a professional network Read More

Maybe you have a product already and are looking to expand into a new market. Maybe you're looking overseas for a supplier, manufacturer or distributor of a product to sell in the U.S.

Whatever your situation, if you're serious about having an international component to your business, make sure you don't run afoul of these four major misconceptions about international business... Read More

The last few years has largely seen the demise of the published edition of the Yellow Pages and the growth of Internet-based search tools.

This is good news for small business owners – if you can make your business listing stand out from the crowd.

But, before you rush out to hire a search engine optimization consultant, consider these tips for making sure your small business is prominent in an online search Read More

In the world of business, there is practice, learning and rehearsal.

And there is going out to play live on stage just like a rock-band. Are you ready to give the performance of your life Read More

Was it the act of a lunatic?

Or was it the act of a businessperson, sick of dealing with horrible customers, who said, "I'm mad as HELL and I'm not going to take it anymore!!! Read More

Plenty of new B2C and B2B blogs are launched every day and the sheer volume of content makes standing out increasingly difficult. My personal experience as a B2B Marketing pro, is that blogs can be one of the most effective ways create connections with prospects and customers through useful content. However, that content will go unnoticed unless you promote it. To that end, here are 12 tips for marketing a new blog Read More

Getting customer feedback may be scary at first but is is vital for marketing success. Without feedback it is really difficult to improve as no matter what you think you will always be a little subjective. After all it is personal as it is your business. To make this area less scary and personal,try asking yourself these two questions Read More

What do you want to achieve through social media marketing? Here are 5 realistic goals you can strive for a successful social media campaign. Read More